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Email-First Retention for DTC Brands

Your Sharp Email-First

Retention Agency

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At The Clever Inbox, we help DTC brands turn email & SMS into a predictable revenue engine powered by segmentation, lifecycle strategy, and buying psychology.

4.9/5 Rating

From over 2600 reviews.

10K+

How We Drive Predictable Retention Growth

Turn Your Inbox Into a Profit Engine

  • Advanced segmentation
  • Lifecycle automation
  • Behaviour-driven campaigns
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Segmentation Frameworks
Lifecycle Flows
Email & SMS Strategy
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Trusted by Top Retention & DTC Technology Partners

What We Do Best

Your Retention Growth Is Our Top Priority

We build retention systems that scale with your brand - leveraging segmentation, lifecycle automation, and behaviour-driven strategy to turn email & SMS into predictable, compounding profit. Our work bridges data, creativity, and buying psychology to deepen customer relationships and maximise LTV.

Strategy

We build the retention blueprint your brand needs to scale.

  • Lifecycle Strategy
  • Revenue Planning
  • Campaign Calendar
  • Performance Optimisation
  • LTV & Cohort Analysis

Segmentation

Send the right message to the right customer at the right time.

  • Behaviour-Based Segments
  • Predictive Targeting
  • VIP & High-Intent Cohorts
  • Browse & Abandon Logic
  • Audience Growth Strategy

Automation

Automated flows that convert, retain, and re-engage customers.

  • Welcome Flows
  • Abandonment Recovery
  • Post-Purchase Journeys
  • Winback Campaigns
  • Cross-Sell & Upsell Logic

Design & Copy

Beautiful, conversion-focused emails that drive action.

  • Mobile-Optimised Design
  • Brand-Aligned Creative
  • High-Performance Copywriting
  • Content & Template Systems
  • A/B Creative Testing

Our Results Speak for Themselves

We help DTC brands unlock predictable revenue through segmentation, lifecycle automation, and strategic email & SMS execution.

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Average Increase in Email-Driven Revenue
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Brands Scaled Through Retention

We’ve Built Retention Systems for Fast-Growth Brands

From welcome flows to advanced LTV optimization, our work is tailored to the customer journey — not guesswork.

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We Drive Consistent, Compounding Growth

Everything we build — strategy, segmentation, creative, automation — is focused on maximising LTV and repeat purchase rates.

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Average Client Satisfaction

About The Clever Inbox

Email-First Retention Experts for DTC Brands

We help brands turn their inbox into a profit engine. Our work is driven by segmentation, buying psychology, and behaviour-led automation — ensuring your customers keep coming back, again and again.

Our Resolved Cases

Real Results From Our Retention Work

Email & SMS — January 16, 2024

How We Increased LTV by 42% for a DTC Skincare Brand

We rebuilt their lifecycle flows, introduced behaviour-based segmentation and optimised post-purchase messaging — resulting in meaningful revenue compounding month after month.
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E-Commerce — December 11, 2023

Reactivating 28% of Dormant Customers With Automated Winback Journeys

A data-driven customer map and a personalised winback series brought thousands of inactive customers back into the buying cycle.
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Retention Strategy — November 22, 2023

Building a High-Intent Segmentation System for a Fast-Growth Apparel Brand

We segmented their audience by buying behaviour, intent and lifecycle stage, lifting campaign revenue and boosting CTR and repurchase rates.
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Lifecycle Automation — October 03, 2023

Scaling Repeat Purchases With a Post-Purchase Strategy for a DTC Home Goods Brand

We created a multi-touch post-purchase sequence that educated, nurtured and upsold customers — resulting in stronger retention and higher AOV.
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View All Cases

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Testimonial

What Our Clients Say About Working With Us

Blane Cassar
Blane Cassar

Head of Marketing — Duelbits

“Our experience with The Clever Inbox has been exceptional. Extremely proactive, fast and sharp. They understand the crypto + iGaming lifecycle better than any agency we’ve tried. Their segmentation, flows and retention strategy are elite.”

Caroline Attard
Caroline Attard

CMO — CasinoBet

“The Clever Inbox have been a game changer. True experts in email, SMS and lifecycle strategy — not just campaign senders. They’re responsive, full of smart suggestions and consistently push our retention numbers forward.”

Marie-Ann Lynch
Marie-Ann Lynch

Head of Propositions — Entain

“The Clever Inbox dig deep into data, customer behaviour and journey mapping. Their ideas are thoughtful, strategic and grounded in logic. They’ve helped us improve engagement and unlock new retention opportunities.”

Let's Collaborate

Ready to Grow Your Retention With Us?

Whether you want a full audit, a strategy rebuild or ongoing retention management — we’re here to help.

Work With Us

Send Us Email To Collaborate

hello@thecleverinbox.com

Get Closer

Come Visit Our Office

Direct To Office

For Consulting

Get In Touch and Call Us

(+62) 8896-2220
We work with DTC, subscription, iGaming and lifestyle brands that want predictable retention-driven revenue.

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