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Advanced Retention Systems for

Advanced Retention Systems for Modern DTC Brands

Modern DTC Brands

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At The Clever Inbox, we build retention architectures that turn email and SMS into predictable profit engines.

Our work blends lifecycle strategy, behavioural segmentation, data clarity, and conversion psychology — creating systems that increase customer value without relying on higher ad spend.

Retention isn’t an add-on.
It’s an operating system.

We build it for you.

Trusted by Top Retention & DTC Technology Partners

Dataships
Score
Skio
Funnel

What We Do Best

Clarity, strategy and retention that compounds.

We use data, creativity, and buying psychology to turn customers into loyal repeat buyers and grow LTV without spending more on ads.

Strategy

Lifecycle architecture and retention planning designed to maximise LTV through structured customer paths and inbox performance frameworks.

Segmentation

Behavioural and value-based segmentation that delivers personalised messaging at the perfect moment for the highest conversion impact.

Automation & Optimisation

Advanced email & SMS flows engineered for predictable revenue—always-on lifecycle journeys that build loyalty and repeat buying.

Design & Copy

Clean design and psychology-driven copy that drives action and reinforces brand value across every send.

Brand Messaging

Strategic storytelling that builds trust, differentiates your brand, and converts attention into loyalty.

Optimisation

Continuous testing, analysis, and refinement to sharpen targeting, improve engagement, and drive measurable LTV uplift.

Retention Infrastructure

Technical foundation setup for your email & SMS ecosystem: clean data, structured systems, and optimal ESP performance.

Insights & Reporting

Clear, actionable reporting grounded in data—giving you visibility, clarity, and direction for ongoing retention growth.

“Most brands don’t have a retention problem — they have a systems problem. Fix the system, and growth compounds.”

Mason Adams

The Clever Inbox

Let's Connect

Ready to turn your inbox into a profit engine?

Let’s see how we can help you grow.

Testimonial

What Our Clients Say About Working With Us

Blane Cassar
Blane Cassar

Head of Marketing — Duelbits

“Love working with The Clever Inbox. Extremely proactive, fast, and sharp. They understand the crypto + iGaming lifecycle better than any agency we’ve tried. Their segmentation, flows, and retention strategy are elite.”

Caroline Attard
Caroline Attard

CMO — CasinoBet

"The Clever Inbox have been a game changer. They're true experts in email, SMS, and lifecycle strategy not just campaign senders. Super responsive, full of smart suggestions, and always pushing our retention numbers forward. Creative is clean, strategy is solid, and nothing is ever too much trouble. Easily one of the best partners we've worked with."

Marie-Ann Lynch
Marie-Ann Lynch

Head of Propositions — Entain

“Brilliant team to work with. The Clever Inbox dig deep into data, customer behaviour, and journey mapping. Their ideas are always thoughtful, strategic, and backed by clear logic. They’ve helped us tighten our propositions.”